Category Marketing Manager - circa £40-45,000 + benefits - Home - based
My client is a globally renowned FMCG business that is looking to increase headcount and expertise within the category marketing function. You will be used to working in a collaborative, cross-functional environment whilst being both creative and commercial.
Deliver the Category Development objectives for the product portfolio within Asda: Accountable for the delivery of distribution, share of shelf, location on shelf and brand adjacencies.
To develop actionable shopper insights via the Retail Link tool, maximising my client's investment
Manage the category partnership with Asda. Specifically this will involve leading their category thinking to grow the whole category as well as my client's brands.
Translate shopper data and research (qualitative and quantitative) into actionable insight to deliver a competitive advantage within Asda.
Where necessary, execute shopper insight within Asda to deliver a competitive edge for my client's brands.
Full ownership of the range review process including the development and build of merchandising plans.
Develop and leverage vertical and lateral relationships within both Asda and internally to help drive category sales.
Champion the use of Retail Link in the business, delivering actionable insights to help inform the marketing and sales plans.
Reporting to the Category Controller, you will have a great understanding of the Asda way of working whilst also being able to influence key stakeholders across the retailer. The role is home-based so you will also need to demonstrate an ability to motivate yourself whilst effectively communicating virtually with a UK-wide team.
This is a fantastic opportunity to join a global business with a reputation for developing and growing talent. You will oversee the Asda business within the category function and will look to drive best practice amongst the wider retail-facing teams.
If you are up to the challenge and are looking for a next step then call or send your updated CV and details to recruitment@workwithseven.com