Seven HR

Senior Brand Manager

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• Location: Home Counties
• Sector: Non-food
• Salary: £45000 - £55000

Senior Brand Manager - £45k - £52k - Slough Do you want a senior role in marketing for a FTSE Top 15 Company and one of the top 3 TV advertisers in the UK? With No. 1 and No. 2 brands in every sector they manufacture, they are the most successful market innovator in their sector, with 30% of sales coming from NPD and they're currently looking for a Senior Brand Manager for one of their key and most innovative personal care brands. The brand is a leader in its field and an international household name in its sector. As Senior Brand Manager you will develop and drive the implementation of powerful marketing plans through developing an in-depth understanding of consumers and the market you are working in. You will be responsible for activities across the marketing mix, including NPD projects, line extensions and promotional pack projects. You will also be supporting the achievement of the annual brand financial targets. You will lead specific projects to drive sales and profit growth and achieve defined Nielsen objectives: market share, penetration/loyalty/frequency etc. It is your role to ensure high quality and timely execution of the in-store brand and promotional initiatives and of the PR program in line with brand plan. You will also deliver regular high quality, insightful and actionable Nielsen analysis. The Senior Brand Manager will manage the development and implementation of the annual brand plan, and develop, recommend and lead the execution of local marketing plans and manage the effective deployment of the marketing budget. You will also lead the development of local copy strategy/executions. You will be in close co-operation with the Sales function, identifying trade needs/opportunities, developing pricing and distribution strategies and trade promotions for assigned brands. You will also contribute to global category projects. The successful Senior Brand Manager will be currently working at a Senior Brand Manager level and must have had exposure to managing TV advertised brands and knowledge of the grocery and or pharmacy sectors. You will have strong conceptual, analytical and financial skills. If this sounds like you then please apply by sending a CV to Seven NOW: recruitment@workwithseven.com

Contact

Anna Carlisle on 0845 4379770

Reference

ac/9575/7

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